WordPress is the most popular content management system in the world. Its flexibility, ease of use, and extensive community have made it a favorite among website owners and developers.
WordPress has been around for 15 years, but its popularity has grown exponentially over the past decade as more people discover how easy it is to create a site with this CMS.
There are now over 75 million WordPress websites on the internet — that’s more than ten percent of all websites! Here are some reasons why you should consider using WordPress:
#1 It’s easy to optimize for search
WordPress is a CMS (content management system) that’s built on PHP and MySQL databases. Because of this, you can easily optimize your content by adding keywords to those blog posts and pages.
You can use the Yoast SEO plugin to help you with this! You just need to have WordPress installed on your site, making installing other plugins easy. Plus, if you ever want to try out different plugins or themes to see what they’ll do for your SEO, using WordPress will make it easy because all of them are compatible.
With Google Search Console (formerly known as Webmaster Tools), you can see how well your site ranks in search results and track changes over time so that if anything goes wrong or there’s an opportunity for improvement due to an algorithm update from Google or other factors affecting rankings—like social media influence – then make adjustments accordingly.
#2 You can build sites in any language
One of the benefits of using WordPress is that it’s an open-source platform, so it can be used to build sites in any language. This means you don’t have to hire a programmer from another country or region if you want your site to be translated into another language. As long as there are good translators for your target market and you know how to use WordPress, anyone can make their website multilingual.
The first thing you’ll need to do is install the WPML plugin. This will allow you to create a separate language version of your site, which translators can then translate. You can hire them through crowd-sourcing sites like Upwork or Freelancer, or if other WordPress users in your target market speak English and their native language (like Spanish or German), then get them to translate for free.
#3 There are plenty of SEO plugins to choose from
WordPress has many plugins that can help your website rank higher on search engines. One of the most popular is the Yoast SEO plugin, which has a built-in keyword and content analysis tool to help you optimize your site for search engines.
There are plenty of other options as well—WordPress’s official plugin directory includes hundreds of free plugins, each with different features that can help you improve your site’s visibility in search results.
If you don’t want to install any extra software, there are still plenty of ways WordPress helps make SEO easier for novices.
The WordPress platform itself is designed to be search engine friendly, so it’s easy to get started with basic SEO. WordPress has a large community of developers who contribute free plugins and themes that make your site more visible online.
#4 WordPress is mobile-friendly out of the box
As a WordPress user, you’ll find that your site is mobile-friendly out of the box. This means that it will look great on any device and make it easier for people to navigate around your content with ease. It’s also responsive, so your site will look great on any device — whether they are using a desktop computer, a smartphone, or a tablet!
Additionally, WordPress has been optimized for speed and performance by default which can greatly improve how quickly someone’s website loads in their browser (and even save them money on their monthly hosting costs). It would help if you also remembered that WordPress was built with SEO (search engine optimization) in mind from the very beginning — meaning it was equipped with all sorts of features that help increase visibility in search engines like Google.
This includes built-in support for schema markup, a new way of adding additional information to your website that Google can use to understand better what it’s about and show related information in search results. WordPress also has a lot of plugins available that can help you customize your site with specific features and functionality.
#5 WordPress themes are SEO-friendly
WordPress themes are built with SEO in mind, so you don’t have to worry about your site’s design affecting its search engine ranking. If a theme contains certain heavy-handed or risky SEO practices — such as keyword stuffing or hidden text — these are usually easy to spot and can be easily removed.
In addition, the large number of different WordPress themes available makes it easy for website owners to customize their sites in any way they want. Themes often contain many different options and settings that allow you to change everything from colors and fonts all the way down to tiny details like layout size or social media icons. You can also find free WordPress themes online on sites like ElegantThemes or WooThemes if your budget is tight!
#6 WordPress has a large community that supports it
A large community of developers, designers, and marketers contribute to WordPress. The plugin community is vast and growing quickly. The number of plugins has increased dramatically over the years. There are currently more than 40,000 free and paid WordPress plugins in the official directory.
Many people use WordPress because they want to build their own site or blog—not just because it’s easy but also because it provides an opportunity for them to find somewhere on the internet where their target audience can hear them. This can be very motivating!
WordPress is an online tool and a social network where people from all over the world can come together and share their ideas. The great thing about WordPress is it doesn’t matter how tech-savvy you are: anyone can use it! You don’t need prior coding or web design knowledge to create a beautiful website with WordPress.
#7 WordPress is optimized for speed and performance
The WordPress platform was built on the idea of blogging, which has SEO advantages. The platform is also optimized for speed and performance, so your site will load fast, no matter where it’s hosted. This is great news if you want to rank highly in search results!
WordPress SEO plugins are readily available (and free!). Plenty of SEO plugins can help you optimize your site without spending hours figuring out how to do it yourself or paying an SEO agency to do it for you!
You can build sites in any language. If English isn’t your native language, don’t worry—you can still use WordPress! The platform supports automatic translation into more than 70 languages through its multilingual plugin library, making WordPress one of the most versatile CMSes around when it comes to localization.
#8 WordPress is a platform built for blogging, and blogging has SEO advantages
WordPress is a blogging platform. Blogging has SEO advantages. If you’re looking for a platform that’s built for blogging, WordPress is what you want to use.
The WordPress community is huge, and there are lots of people who blog on the platform. This means that there are lots of bloggers to share your content with, which can help with organic traffic and social media sharing.
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In summary, WordPress is a great tool for SEO. It’s easy to use and optimize for search, it’s mobile-friendly out of the box, and there are plenty of SEO plugins you can choose from. Plus, if you have any questions along the way, plenty of people in the community are willing to help answer them!